Selma’s is run by Anna, a Swedish/Finnish chef with a knack for natural baking and Jorrit, a Dutch business mind that is always looking for how to make things gezellig.

So who is Selma?

Selma was Anna’s grandmother and a real power woman. She opened a cafe in Helsinki in her sixties and created a cultural following for over twenty years. She became famous for her delicious food and baked goods and Anna has so many sunny memories of sitting at her grandmother cafe in the summertime in Helsinki, eating “posso” or some of all the other delicious things Selma would make. Her recipes were passed through the family and now, Anna is furthering Selma’s influence — developing traditional Nordic recipes for a contemporary palate.